Master VR


Director of Strategic Partnerships @Jurny

Areas of expertise
  • Business Development
  • Growth strategy
  • International Markets
  • Strategic planning
  • Revenue Management strategies
  • Dynamic Princing
  • Team Building
  • Business Coach and Advisor
Professional Experience
  • Jurny
  • Pavillon
  • Booking Pal
  • Kigo

Svitlana Siklitska is an accomplished strategist with a proven track record in driving growth and sales, currently serving as the Director of Strategic Partnerships at Jurny, Inc. Equipped with an International Master’s Degree in Marketing, she is a tech-savvy professional fluent in Russian, Ukrainian, English, and Spanish. Svitlana has a deep passion for the intersection of technology and the hospitality industry, which is reflected in her career trajectory.

Beginning her career in the banking sector, Svitlana transitioned into the SaaS industry with a focus on the vacation rental market. At Kigo, Inc., she served as the main Account Executive in Spain, establishing strategic partnerships, executing joint marketing activities, and providing impeccable customer service in multiple languages. For eight years, she demonstrated her expertise, honed her skills, and earned the respect of her peers and clients.

Talks about #mentoring, #leadership, #management, #travelindustry, and #vacationrentals

Svitlana further expanded her horizons when she joined BookingPal, a cloud-based travel technology company. As the Senior Director of Strategic Partnerships and later the Director of Strategic Partnerships, she played a pivotal role in scaling the organization’s performance by increasing online visibility and bookings. Her leadership and strategic insights significantly contributed to maximized profitability and operational efficiency.

In her current role at Jurny, Inc., Svitlana continues to push boundaries, driving sales and growth in an ever-evolving industry. Simultaneously, she is an active member of Pavilion, a private membership organization dedicated to fostering open discussions around business-critical issues among commercial growth operators. This dual involvement showcases her commitment to both individual company growth and industry-wide advancement.

Driven by results and new challenges, Svitlana is a dedicated professional who is not afraid to venture into uncharted territories. Beyond her professional accomplishments, she is admired for her accountability and excellent interpersonal skills. Her ability to build and manage relationships, both B2B and B2C, is a testament to her collaborative spirit and commitment to service excellence.

Svitlana Siklitska’s journey is a testament to the power of strategic partnerships, technological innovation, and a relentless pursuit of growth. As we navigate the evolving landscape of the hospitality industry, her insights and experiences serve as a beacon, illuminating the path towards success and sustainability.

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